Day 1
Venue: Escaler Hall, SEC Building
8:00 Registration
9:00 Opening Remarks
9:30-12:00 Session1: Constructing and Deconstructing Japanese Food
Katarzyna Cwiertka, Leiden University
“Foreign Food and the Making of Japanese Cuisine”
Stephanie Assman, Akita University
“Back to the Roots: Reviving Local Food Production in a Global Food Paradise”
Hendrik Meyer-Ohle, National University of
Singapore
“Fresh and Fast: Retailing Food in Contemporary Japan”
12:00-1:00 Lunch
1:00-3:00 Session 2: Japanese Food in Globalization
James Farrer, Sophia University
"Examining Japan's Culinary Soft Power Policies"
Kazuoki Ono, Agricultural Journalist
“Current Issues on Agriculture and Food in Japan”
3:00-3:45 Coffee Break
3:45-5:00 Tea Ceremony, Enshu School of Tea
Free reading of Japanese comic books on food at the Rizal Library Annex
5:00 Closing
Day 2
Venue: Faura AVR, Faura Hall
8:00 Registration
9:00-10:30 Session 3: Japanese Food in Cross-Cultural Encounters
Johanna Zulueta, Hitotsubashi University
“From Beni Imo to Blue Seal: the AmericanOccupation, Identity and Food in Okinawa’s Post-War Imaginary”
Arnel Joven, University of the Philippines
“Food and Wellness under Duress: Negotiations and Adaptations in Nutrition and Health in Greater Manila during the Japanese Occupation Period”
Randy Nobleza, Marinduque State College
“Indy Test Japan: Explorations of Social and Cultural Dimensions of Soba, Sushi and Glutinous Rice in the Philippines and Japan”
10:30-10:45 Coffee Break
10:45-12:15 Session 4: Representation of Japanese Food as Identity
Mizchelle Agcaoilli, University of the Philippines
“Food, Modernity and the Japanese Identity in the J-Drama ‘Osen’: a Textual Analysis”
Francesca Ventura, Ateneo de Manila University
“Consumption and Reproduction of Regionalism in Japan: Twenty Local Flavors of Kit-Kat ‘Go-tochi Omiyage’ Series”
Tomomi Hori, Waseda University
“What is the ‘Exotic’ Food for ‘Me’?: Constructing a Procedure for Anthropological Research on Food in the Daily Life Context
